Privacy Policy

Privacy Policy

Last updated: 23 September 2026

Equipment Trailers Australia Pty Ltd, trading as ETA Trailers (“ETA Trailers”, “we”, “us” or “our”), respects your privacy.

This Privacy Policy explains how we collect, hold, use and disclose personal information when you visit our website, contact us, submit an enquiry, request a quote, purchase a trailer or interact with our advertising on Facebook, Instagram or other online platforms.

Information we collect

We may collect personal information that is reasonably necessary for our business activities, including:

  • Your name, business name, phone number, email address and location.
  • Details about the trailer, accessories, service or finance options you are interested in.
  • Information you provide when requesting a quote, booking an inspection, placing an order or contacting us.
  • Information needed to prepare invoices, process payments, organise collection or delivery, and provide after-sales support.
  • Communications you send to us by email, phone, website form, Facebook, Instagram or other messaging services.
  • Basic website and advertising information, such as your device, browser, IP address, pages visited, how you arrived at our website and your interaction with our online advertising.

We do not intend to collect sensitive personal information unless it is reasonably necessary and permitted by law.

How we collect information

We may collect personal information directly from you when you:

  • Complete a website enquiry form.
  • Submit a Facebook or Instagram lead form.
  • Contact us by phone, email, social media or message.
  • Request a quote, inspection, finance referral, delivery or other service.
  • Purchase a trailer, parts or related services.
  • Visit or interact with our website, online advertisements or social-media pages.

We may also receive information from third parties where appropriate, including delivery providers, finance providers you ask us to introduce you to, and advertising or website service providers.

How we use information

We may use your personal information to:

  • Respond to enquiries and provide quotes.
  • Discuss trailer options, specifications, accessories and availability.
  • Arrange inspections, orders, payments, collection and delivery.
  • Provide warranty, parts, servicing and customer support.
  • Introduce you to a finance provider where you have asked us to do so.
  • Improve our website, advertising, products and customer service.
  • Maintain business, accounting and legal records.
  • Contact you about ETA Trailers, products, services or promotions where permitted by law.

You can opt out of marketing communications at any time by contacting us using the details below or following the unsubscribe instructions in a marketing email. Opting out will not prevent us from contacting you about an existing enquiry, order, delivery, warranty matter or other transaction.

Website, advertising and cookies

Our website and online advertising may use cookies, pixels and similar technologies to understand website activity, measure advertising performance and help us show relevant advertising.

For example, when you interact with an ETA Trailers advertisement or submit a lead form on Facebook or Instagram, Meta may collect and process information in accordance with its own privacy policy. We may receive the information you choose to submit through a Meta lead form, such as your name, phone number, email address, location and enquiry details.

You can manage some cookies through your browser settings and manage advertising preferences through the relevant online platform settings. Please note that restricting cookies may affect how some parts of our website function.

When we share information

We may disclose personal information to people and organisations that help us operate our business, where reasonably necessary. This may include:

  • ETA Trailers employees, contractors and advisers.
  • Website, IT, customer relationship management, accounting, payment and marketing service providers.
  • Delivery, transport and logistics providers.
  • Finance providers, but only where you ask us to put you in touch with them.
  • Component suppliers, repairers or service providers where required to assist with a warranty, repair or support enquiry.
  • Government authorities, regulators or other parties where required or permitted by law.

Some of our service providers, including online advertising, cloud, website or software providers, may store or process information outside Australia. Where this occurs, we take reasonable steps to ensure that personal information is handled appropriately.

We do not sell personal information.

Storage and security

We take reasonable steps to protect the personal information we hold from misuse, interference, loss and unauthorised access, modification or disclosure.

We retain personal information only for as long as reasonably necessary for business, legal, accounting, warranty or record-keeping purposes. When information is no longer required, we take reasonable steps to delete it or de-identify it where appropriate.

No method of storing or transmitting information is completely secure. While we take reasonable precautions, we cannot guarantee the security of information transmitted to us over the internet.

Access and correction

You may ask us for access to personal information we hold about you or request that we correct information that is inaccurate, incomplete or out of date.

To make a request, please contact us using the details below. We may need to verify your identity before responding. We will respond within a reasonable time and in accordance with applicable privacy laws.

Privacy concerns and complaints

If you have a privacy concern or wish to make a complaint about how we have handled your personal information, please contact us in writing using the details below.

We will investigate your concern and aim to respond within a reasonable time. If you are not satisfied with our response, you may be able to contact the Office of the Australian Information Commissioner.

Contact us

Business: Equipment Trailers Australia Pty Ltd, trading as ETA Trailers
Email: [email protected]
Website: etatrailers.com